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Corante Marketing Hub Network

May 25, 2006

Are you dealing with a nagging wife? Try taking her fishing!

- New Media Marketer

McDonald's has got some advice on how to deal with that nagging wife. Check out the video here. Enjoy !... ›››

Category: Advertising | Media | television | tv

May 10, 2006

Democracy in action

- NevilleHobson.com

Yesterday, a new president of Costa Rica was sworn in during a televised ceremony that was a model of the democratic process that you take for granted in western countries but not at all in most of Latin America.... ›››

Category: Technology | costa rica | politics | television

May 08, 2006

Joga Bonita

- New Media Marketer

I've never played soccer in my life but I married into a Soccer family, my brother-in-law is even thinking about going pro after college, he's awesome. A few weeks ago my wife volunteered to coach a kids soccer team,... ›››

Category: Advertising | Blog | E-Business | Media | News | Web/Tech | direct marketing | television | tv

April 27, 2006

Exposing the past of BBC 2.0

- NevilleHobson.com

One follow-up to my post yesterday about the BBC’s plans for re-invention - the broadcaster has posted its complete catalogue online, which includes: Details of 946,614 BBC radio & TV programmes, dating back 75 years 503,193 subject categories, from... ›››

Category: Web | innovation | mainstream media | television

April 26, 2006

An obituary for mass media

- NevilleHobson.com

The announcement yesterday by the BBC on their plans to re-invent themselves for the ‘age of participatory media’ makes everything that any mainstream media organization has done to date with blogs, podcasting and other social media just look like... ›››

Category: Communication | Online Media | Web | mainstream media | society | television

April 21, 2006

Entertainment community starts with 65 blogs

- NevilleHobson.com

Gemstar-TV Guide International, publisher of the US TV listings magazine TV Guide, has launched one of the largest professional entertainment blog communities on the internet. This is huge: […] Over 65 entertainment blogs are now live on the site,... ›››

Category: Business | Online Media | Web | entertainment | television | weblogs

March 23, 2006

TV Spots Losing their Effectiveness

- New Media Marketer

The results of a study conducted by Forresters Research in conjunctino with the Association of National Advertisers (ANA) show that 78% of national advertisers feel that the effectiveness of their TV advertising has deministhed in the past two years.... ›››

Category: Media | News | television | tv

March 17, 2006

Best Time Waster on the Net

- New Media Marketer

I don't know how I stumbled across it but AOL and Time Warner have launched the First Broadband TV Network called In2TV.  There are other video services online but for people that grew up in the 80's and 90's... ›››

Category: E-Business | Media | News | Web/Tech | television | tv

February 06, 2006

Never mind the Superbowl, what about the 6 Nations Rugby!

- NevOn

What a tremendous weekend for contact sport! While every American I know was glued to the TV (or plugged in to the net) yesterday for the Superbowl - in case you didn't know, the Pittsburgh Steelers beat the Seattle... ›››

Category: Europe | Podcasting | sports | television