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Corante Marketing Hub Network

April 13, 2006

Do Buddhist Marketers Talk About Grace?

- Crossroads Dispatches

I met a new friend and fellow marketer yesterday. I presumed he was Buddhist, but he dropped the word grace into our conversation one too many times. "Do Buddhists talk about grace?" "I'm not Buddhist." Oh, of course. I... ›››

Category: Awareness | Clear and Resonant Marketing | Innovators and Creators | Marketing | Start-Ups

March 16, 2006

One Day An Investor Will Discover Us Is Precisely Same Boat

- Crossroads Dispatches

Guilty as charged. I didn't reveal in my last post that I was among those folks that pitched John. Last April, I wrote in a private email: "But now that you mention Starbucks, you don't happen to have any... ›››

Category: Innovation | Innovators and Creators | Marketing | Start-Ups | art | bootstrapping | entrepreneurs | startup | sxsw | sxsw2006

March 15, 2006

One Day After I'm on Oprah, Picked Up By Miramar, Distributed by Wal-Mart. Are You Waiting to be Discovered?

- Crossroads Dispatches

'The curious shall inherit the earth.' - Jim Coudal I just got back late last night from nearly five exhausting days at my first SXSW. For a few days I wondered what I was doing among the code wranglers... ›››

Category: Innovation | Innovators and Creators | Start-Ups | Storytelling | art | entrepreneur | startup | sxsw | sxsw2006 | writing

December 29, 2005

Teach Him To Fish

- Crossroads Dispatches

I really liked this story in the December 26, 2005 Bangkok Post, it jibes with Graeme Bristol's comment: Economic recovery goes a long, long way towards psychological recovery. In the story, a fisherman recounts how he lost his sister... ›››

Category: Innovators and Creators | Social Enterprise | Start-Ups

December 06, 2005

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Field Reports: Breakthroughs and Being Swept Away

- Crossroads Dispatches (feed)

This article reminds us that Howard Schultz got the inspiration for Starbucks sipping espresso in Milan's cafes. And the Waltons owe a debt to French hypermarkets. I've already said that Japanese brand Muji was struck by the aha! bug... ›››

Category: Customer Empathy | Deep Hanging Out | Global Lens | Innovators and Creators | Start-Ups

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Making a Statement with Your Business Model

- Crossroads Dispatches (feed)

I finally understand the reasoning why I'd selected (I acted on instinct originally) the most ridiculous business model for supporting the tsunami anniversary live-blogging trek. But that post (which includes the promised fundraising update) is becoming richer, and more... ›››

Category: Innovators and Creators | Social Enterprise | Start-Ups

December 02, 2005

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Tapping the Field of Conversation

- Crossroads Dispatches (feed)

Almost missed an historical event. Fifty years ago today a movement began... On the evening of December 1, 1955, Rosa Parks was arrested for disobeying an Alabama law requiring black passengers to relinquish seats to white passengers when the... ›››

Category: Clear and Resonant Marketing | Innovators and Creators | Participatory Marketing | Start-Ups | Word-of-Mouth Marketing

November 28, 2005

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Cafe Culture and Fueled Entrepreneurs

- Crossroads Dispatches (feed)

I'm in the mood to write more slices of life about Silicon Valley. Dig into what makes Silicon Valley unique. (Of course now I want to delve into my homebase just as I get ready to leave for Asia... ›››

Category: Deep Hanging Out | Innovators and Creators | Silicon Valley | Start-Ups