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Corante Marketing Hub Network

March 01, 2006

That ol’ time snake oil GAR-an-tee!

- Mary's Blog

Quick, what is your immediate reaction to this? Me? I see “scam” flashing in bright red lights. They’re going to have all kinds of conditions before (if ever) you get your money back. (Imagine “GAR-an-teed!” drawled by a sweaty... ›››

Category: Marketing | Mktg. Troubleshooting | Pet Peeves | Ramblings | marketing troubleshooting

February 23, 2006

People who need people.

- Mary's Blog

Question: Where did we as a civilization and business culture lose sight of the fact that we’re all people? Hmmm. Did we ever really want to acknowledge that? It’s a lot easier to hurt or scam a faceless other... ›››

Category: Marketing | Mktg. Troubleshooting | Pet Peeves | Ramblings | marketing troubleshooting

January 27, 2006

Passion doesn’t equal Profit.

- Mary's Blog

I got a call yesterday from a small biz owner here in town. She loves what she does, believes she’s providing a high-quality, high-value service, and knows how to run a business (she’s held management positions in other companies).... ›››

Category: Entrepreneur Sanity Checklist | Marketing | Pet Peeves | Ramblings | business planning | entrepreneur sanity check | strategic planning

December 14, 2005

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Cutting heads doesn’t equal efficiency.

- Mary's Blog (feed)

The CEO of HP announced today that “...His priority [Mr Hurd said] would be execution and accountability. The drive for further improvements in efficiency will not let up, he said, although he portrayed the cutting of 14,500 workers in... ›››

Category: Biz Dev - Tips & Traps | Pet Peeves | Ramblings