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Corante Marketing Hub Network

March 01, 2006

Milton Friedman's Ideas about Corporate Purpose Fall into Disfavor

- Ageless Marketing

In 1970, Nobel Laureate economist Milton Friedman famously proclaimed in the New York Times Magazine, “There is one and only one social responsibility of business — to use its resources and engage in activities designed to increase its profits... ›››

Category: Organizational Management | business ethics

December 23, 2005

The World's Most Influential Business Thinkers

- Ageless Marketing

I’m flattered by all the expressions of gratitude I’ve received for my mental meanderings in this blog. But I would not make claim to the notion that I’ve changed thinking in the business world very much. I’m not even... ›››

Category: Organizational Management

December 22, 2005

The World's Most Influential Business Thinkers

- Ageless Marketing

I’m flattered by all the expressions of gratitude I’ve received for my mental meanderings in this blog. But I would not make claim to the notion that I’ve changed thinking in the business world very much. I’m not even... ›››

Category: Organizational Management

December 05, 2005

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Signature Characteristics of FoE Companies.

- Ageless Marketing (feed)

Firms of endearment share a distinctive set of core values, policies and operating attributes. Here is a sampling: ·FoEs actively align the interests of all stakeholder groups, not just balance them. In other words, instead of trading off the... ›››

Category: Organizational Management

December 01, 2005

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New Business Model Proves You Can Please (Nearly) Everyone

- Ageless Marketing (feed)

As Firms of Endearment nears publication (in April 2006), I will intermittently quote from it in this space and discuss various aspects of sundry discussions in the book. First, here is my elevator speech describing Firms of Endearment: Firms... ›››

Category: Organizational Management