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March 02, 2006

Online Ad Spending Soars 35%

- New Media Marketer

New York, NY (March 1, 2006) – The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC) today announced that Internet advertising revenues for 2005 are estimated to exceed $12.5 billion, a 30% increase over the previous revenue record of $9.6... ›››

Category: News

Wold Newspaper Advertising Conference & Expo

- New Media Marketer

I came across a link to The 16th World Newspaper Advertising Conference & Expo.  I've never heard of the conference but there are some great tips and news items on their daily article page.  Michiel van der Meer, Managing... ›››

Category: Advertising | E-Business | News | Web/Tech | newspapers

March 01, 2006

Microsoft Live Expo

- New Media Marketer

Microsoft has launched Microsoft Live Expo, its answer to Google Base. The website describes expo as "a dynamic social listing service that allows members to find and sell items, discover information, and meet other parties in their area –... ›››

Category: Advertising | E-Business | Media | News | Web/Tech

February 23, 2006

NAA Connections Conference - How to Compete with Free : Examining the landscape with Free Classifieds Online and Print

- New Media Marketer

The big session for today was "How to Compete with Free : Examining the landscape with Free Classifieds Online and Print".  The auditorium was packed with people looking for ideas and thoughts on how we could compete with free... ›››

Category: Advertising | E-Business | Media | News | newspapers

January 26, 2006

Online Job Revenue Triples

- New Media Marketer

Spending for Online Recruitment Advertising almost TRIPLED last year according to research released by Borrell Associates.  The report also predicted that online recruitment advertising will overtake newspaper recruitment advertising by the end of next year.... ›››

Category: Advertising | E-Business | Media | News | newspapers

January 18, 2006

Online Ad Spending Surpasses Expectations

- New Media Marketer

A MARKETING PUSH DURING THE holiday season propelled online ad spending to increase by a greater-than-anticipated 15 percent in the fourth quarter, according to a new study conducted by Deutsche Bank in conjunction with MediaPost. (Media Post)... ›››

Category: Advertising | E-Business | News