Methinks the phone companies wouldn’t have to lobby to charge premiums for Internet access, if they simply understood basic customer service. They not only leave money on the table, they drive customers away from the table. As regular readers... ›››
I’m finally getting around to reading Maureen Dowd’s Are Men Necessary? It’s, as you might expect from Ms. Dowd, pithy, amusing and intelligent. In reading about the evolution/regression in dating rituals, it got me to thinking about delicate dance... ›››
This week, Harvard Business Review talks about Scanning for Threats and Opportunities”’All managers scan, but they often do so passively,” say the authors of Peripheral Vision: Detecting the Weak Signals that Will Make or Break Your Company.’” In defense... ›››
(The poor guy on the ground is the customer, by the way) Tom Peters got a bunch of us all riled up with his recent My Shtick post. Here’s the intro: “I’m on a new campaign. (Old campaign, really,... ›››
This past weekend, I did a blitzkrieg house hunt, all over the city. Apparently, many home owners don’t watch HGTV’s real estate shows (or take their realtor’s advice). I saw messy bedrooms, crammed closets, and tons of clutter. And,... ›››
Sorry, I just couldn’t resist that cheap shot headline (It’s Friday and my synapses are going silly again.) Now, get your mind out of the gutter; I’m talking about tennis balls. (Tip of blog bowler to Phil Gerbyshak for... ›››
Why, oh why, is this customer service thang so hard? Companies spend billions a year chasing new customers while avoiding or outright dissing their existing ones. I got the following email from a friend a few days ago (edited... ›››
My realtor just emailed me a long list since I’m looking at houses. But what I’ll buy is a home. So (sigh) I’m squinting at tiny pictures and reading dry lists. Here’s an idea: 1. Read my list of... ›››
My realtor just emailed me a long list since I’m looking at houses. But what I’ll buy is a home. So (sigh) I’m squinting at tiny pictures and reading dry lists. Here’s an idea: 1. Read my list of... ›››
“Pssst! Get your top search engine rankings here!” We all want good search engine rankings – and there are plenty of con artists out there playing to that desire. So, I was curious and clicked on Achieving Top Rankings... ›››
Amongst marketers, branding is one of those things that nobody seems to truly understand and seemingly everybody preaches about (endlessly). In fact, I just googled branding and got 113M hits, with tons selling logos and such. I even saw... ››&#
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