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April 14, 2006

Companies blocking employees from reading RSS feeds

- a shel of my former self

I dream of a world without prejudice. Wars will be a distant memory. No child will go to bed hungry. A organizations will trust their employees enough to let them subscribe to RSS feeds. In case you hadn’t heard... ›››

Category: General | internal

April 10, 2006

Social media in the enterprise: Part III

- a shel of my former self

Communication representatives from a third company have weighed in with details about the benefits of deploying social media for internal communications purposes. This time its Jim Lukach, manager of Online Communications, and Jochen Specht, webmaster, for Siemens Corporation: Here... ›››

Category: Blog | internal

April 07, 2006

Social media in the enterprise: Part II

- a shel of my former self

The second installment in this series comes from Michael Pusateri, vice president, Engineering at the Disney ABC Cable Networks Group in Burbank, California: Is social media The Next Big Thing in our business? Well, not to be a naysayer,... ›››

Category: Blog | internal

Social media in the enterprise: Part III

- a shel of my former self

Communication representatives from a third company have weighed in with details about the benefits of deploying social media for internal communications purposes. This time its Jim Lukach, manager of Online Communications, and Jochen Specht, webmaster, for Siemens Corporation: Here... ›››

Category: Blog | internal

April 06, 2006

Social media in the enterprise: Part II

- a shel of my former self

The second installment in this series comes from Michael Pusateri, vice president, Engineering at the Disney ABC Cable Networks Group in Burbank, California: Is social media The Next Big Thing in our business? Well, not to be a naysayer,... ›››

Category: Blog | internal

Social media in the enterprise: Part I

- a shel of my former self

Fun’s fun, but let’s get serious. David Murray, in his editor’s column in the Journal of Employee Communications Management, asked: Is social media The Next Big Thing in our business? I know you’ll let me know by answering this... ›››

Category: Blog | internal

Proud to be a nobody

- a shel of my former self

What risk do you run when you’re snarky to a colleague? In the case of Ragan Communications’ David Murray, the answer is subtle ridicule. What’s more, the target of the snarkiness isn’t the source of the ridicule. Instead, it’s... ›››

Category: Blog | General | internal

April 05, 2006

Why are intranets stagnant?

- a shel of my former self

The evolution of the World Wide Web over the last five years has been nothing short of astounding. Intranets, on the other hand, haven’t progressed an inch since, oh, say 2001. While the web has witnessed the wide-scale adoption... ›››

Category: Intranets | internal

March 31, 2006

The blurring line between external and internal communications

- a shel of my former self

Regardless of the other communication disciplines I have practiced—media relations, financial communications, corporate PR, the list goes on—I have always maintained employee communications as part of my portfolio. I believe deeply in the power of effective internal communications. The... ›››

Category: Blog | Media | internal

March 19, 2006

Who's #1?

- a shel of my former self

In the March/April issue of Journal of Employee Communication Management (a print publication; subscribers have access to online articles), my good friend Steve Crescenzo questions the notion of companies prioritizing audiences. Steve often ponders things that never occur to... ›››

Category: Business | internal

March 17, 2006

Frontline employees wanted to hear from CEO

- a shel of my former self

For reasons I cannot imagine, I’ve been assigned to judge the “Electronic and Digital Communication - Skills” entries at the IABC Gold Quill Blue Ribbon Panel. Among the entries I’ve been reviewing so far is one from a well-known... ›››

Category: deconstructing larkin | internal

March 16, 2006

Analysts expect CEOs to communicate with employees

- a shel of my former self

If you reject all the other research and rationale for CEOs to communicate with employees—especially during times of change and stress—you should pay attention to the recently released “Return on Reputation” survey. Hill & Knowlton released the study, conducted... ›››

Category: deconstructing larkin | internal

February 28, 2006

Keep your bloggers in the loop

- a shel of my former self

Robert Scoble points out that there’s more to a network of employee bloggers than policies governing what they can and cannot say. Over the weekend, a storm erupted online over the impending release of a new Microsoft product code-named... ›››

Category: Blogging | internal

February 20, 2006

Commons kick-off

- a shel of my former self

The Communication Commons is up and running. I’ve been working on the Commons with IABC staff—notably Publications VP Natasha Spring and CTO Chris Hall—for many months, and it’s gratifying to see something online. Now we just need to content... ›››

Category: Blogging | Measurement | internal

February 01, 2006

Internal open source marketing

- a shel of my former self

Open source marketing is a great notion, but it’s slow to catch on. Eventually it will become common, but it’s a dramatic a shift from an approach to advertising and marketing that has become entrenched over 50 years. Few... ›››

Category: internal