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- a shel of my former self
I’ve resisted jumping aboard the “press release is dead” bandwagon because I just don’t believe it. I have no argument with the issues that lead supporters of the movement to proclaim the press release’s demise. They say that most... ›››
Category: External | Media | RSS
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- a shel of my former self
Tens of thousands of communicators perform honest work every day, employing ethical principles of organizaitonal communication to fairly and accurately represent their organizations and clients. And, it seems, just about every couple of weeks comes the news of a... ›››
Category: External
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- a shel of my former self
Just to prove there’s an abundance of viewpoints on the future of the press release, I’d like to point you to David Meerman Scott‘s opinion. Scott, author of “Cashing In With Content: How Innovative Marketers Use Digital Information to... ›››
Category: External
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- a shel of my former self
Reading an item from the Seattle Post-Intelligencer, I was reminded of one of the comments submitted to Jeremy Zawodny’s blog after he blasted a Silicon Valley PR agency for allegedly spamming him. The comment (by “Aimee') read: There are... ›››
Category: External | General
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- a shel of my former self
UPI is reporting that General Motors has canned Tony Kowaleski as its top PR executive and convinced former GM communicator Steve Harris to come back and improve GM’s battered image. According to the article, Kowaleski was skilled at promoting... ›››
Category: External
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- a shel of my former self
How smart was it to pay Iraqi clerics to preach US policy?... ›››
Category: External
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- a shel of my former self (feed)
Incident #3... ›››
Category: External
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The Corante Marketing Hub is your starting point for keeping abreast of the best writing and thinking on marketing across the blogosphere and beyond. Here you'll find the field's most insightful observers and commentators tracking and reporting on its latest developments as well as weighing in on its future. For a full description of the Marketing Hub and the Corante Network in general, visit this page.
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