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May 25, 2006

Class Acts: Laurence Haughton

- Marketing Roadmaps

Some time ago I mentioned a book by author Laurence Haughton on a blog I was then writing for. To my surprise, I got an email from him thanking me for the mention and asking if I'd like to... ›››

Category: Books | Business Management | Marketing | laurence haughton

May 11, 2006

It's Springtime, Must be Showtime

- Marketing Roadmaps

It's a rite of passage -- that moment when you realize that the bulk of industry conferences and trade shows are scheduled in the Spring and early Autumn. Not all, mind you. There are trade shows going on all... ›››

Category: Blog | BlogHer | Business Blogging | Business Management | Marketing | Media | PR | Podcasting | RSS | Web Marketing | ama boston | bank marketing | blogher06 | corante | syndicate | trade shows

May 07, 2006

Defying Gravity: Women Bloggers

- Marketing Roadmaps

"I'm through accepting limits 'cuz someone says they're so Some things I cannot change But till I try I'll never know" - Defying Gravity, from Wicked Last night, my husband and I saw Wicked at Boston's Opera House. The... ›››

Category: Blog | BlogHer | Business Management | Marketing | PR | Web Marketing | women bloggers

May 03, 2006

Blogging has no intrinsic value

- Marketing Roadmaps

Intrinsic. adj. Of or relating to the fundamental nature of a thing; inherent. (Webster's) Blogging, whether you think of it as a form, a medium or a vehicle, has no intrinsic value. Strong words, especially when you consider that... ›››

Category: Blog | Business Blogging | Business Management | Customers | Marketing

February 21, 2006

BlogHer: More about the Room of Your Own Proposal

- Marketing Roadmaps

Elisa Camahort has posted the candidates for the Room of Your Own slots at BlogHer this July so I thought I'd give a little more detail about the Business Blogging session I've proposed. We've all gone to conferences where... ›››

Category: BlogHer | Blogging | Business Management | Marketing | blogher06

February 09, 2006

Microsoft LiveMeeting: The Art of Follow-Through

- Marketing Roadmaps

Just a quick note about a Microsoft LiveMeeting you might want to check out. WHAT: The Art of Follow-Through: How to make sure that every team executes successfully WHO: Laurence Haughton, author of It’s Not What You Say…  It’s... ›››

Category: Blogging | Books | Business Management

December 27, 2005

Marketing Plan: Trade Shows

- Marketing Roadmaps

Hope everyone is having a spectacular holiday season, whichever holidays you celebrate. We will now resume the regular programming that was interrupted by puppies and Christmas. Puppies and Christmas... wasn't that the call to arms issued by a favorite... ›››

Category: Business Management | Integrated Sales & Marketing | Marketing