February 24, 2006

Friday Fun: State of Georgia's Official Dirt

- Diva Marketing (Blog)

Today's Friday Fun hits close to home. Seems the Georgia General Assembly is reviewing a bill for an official state dirt. Yes, ma'am, the proud state of Georgia may soon add Georgia Red Clay to its list of official... ›››

February 21, 2006

Biz Blog Profile Series: Masi Guy Blog, Masi Bicycles

- Diva Marketing (Blog)

Biz Blog Profile Series is a behind the scene look at how corporations, non profits, higher education institutions and arts organizations are using blogs to support their marketing goals. Blending old world tradition with modern technology. Sounds like it... ›››

Gratuitous Metablogging

- The Social Customer Manifesto

I usually try to avoid the whole 'blogging about blogging' thing, but there are a couple of good things that have popped through in the last couple of days that may be worth a look, if you're into that... ›››

February 14, 2006

Blogs Go To School

- Diva Marketing (Blog)

In 2004, the divo of blogs, predicted 2006 would be the year business/marketing blogs became accepted as a mainstream strategy. One sign that Robert might be on target is college profs are not only using blogs for class communications,... ›››

Blogging Power Law Dynamics

- The Social Customer Manifesto

Great article on blogs and power law dynamics that showed up on my desk this morning, from New York magazine. 'When [Clay] Shirky compiled his analysis of links, he saw that the smaller bloggers’ fears were perfectly correct: There... ›››

February 13, 2006

Yee-hah! Charter Street Launches!

- The Social Customer Manifesto

For the second time in as many months, am thrilled to announce that a new business blog is on the scene; this time it's the Charter Street blog ('a blog about entrepreneurship, the internet, and the state of the... ›››

February 12, 2006

I've Been Tagged

- Diva Marketing (Blog)

Not sure if Josh Hallett, hyku thinks I'm cool or if he's getting back at me for the drive in rush hour traffic to the Orlando airport before and after WOMBAT. But since it was Josh who tagged me,... ›››

February 07, 2006

The Tale of Two Blogs

- Diva Marketing (Blog)

What does a multi billion dollar fast food restaurant and a small manufacturer of potato chips have in common? Both recently joined the blogosphere. Welcome McDonald's and PotatoFinger! Just for fun, lets take a closer look at two new... ›››

Category: Brand Strategy | Weblogs | blogs | mcdonald's | potatofinger's

January 27, 2006

The Social Customer Manifesto Podcast 27JAN2006

- The Social Customer Manifesto

click here to subscribe Summary: Leif Chastaine and Christopher Carfi discuss the American Marketing Association's 'Ahead of the Curve' session in Chicago, the marketing challenge for RSS, Salesforce.com taunts and temps Siebel employees, launch of the 'Healing Space' health... ›››

Business Blogging At IBM

- The Social Customer Manifesto

Julie Alterio at The Journal News has a decent article up on the scope of blogging initiatives within Big Blue and other organizations. Irving Wladawsky-Berger, IBM's VP of technical strategy and innovation is quoted as saying: 'We absolutely recognize... ›››

January 26, 2006

The New Interactive Marketing

- Diva Marketing (Blog)

We knew it of course, but it's nice to have research validate that people are forming valuable relationships online. A fresh off the press Pew Internet report: The Strength of Internet Ties, which was a joint project with the... ›››

January 19, 2006

Thoughts For The Beginning Blogger

- The Social Customer Manifesto

One of our clients is starting to charge full-force down the blogging path and asked for some feedback on the posts they were working on. Not going to get into the details of what they're working on quite yet,... ›››

January 06, 2006

Explosive Growth

- The Social Customer Manifesto

Was on a call regarding the upcoming AMA Hot Topic session in Chicago (gratuitous plug: you can still register here), and a startling point was made (paraphrased). 'The number of new bloggers is growing so rapidly that we're seeing... ›››

December 12, 2005

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Business Podcasting Article In The Baltimore Sun

- The Social Customer Manifesto (feed)

The key line: 'In what amounts to a nationwide social experiment, corporate America is testing whether this cheap and quirky medium proves useful in the battle to reach the public, communicate meaningfully with employees and keep costs down.' link:... ›››

December 08, 2005

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The Fourth Wall, Redux

- The Social Customer Manifesto (feed)

Lots of folks commenting on the backchannel incident at Les Blogs. As noted previously, saw similar things at AlwaysOn this year as well. The audience genie is out of the bottle and ain't going back in......... ›››

Category: blogs