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April 11, 2006

Marketing, Family Feud Style!

- Mary's Blog

I don’t know about you, but I loved the old Family Feud, with Richard Dawson. One of those guilty pleasures. And, it always went something like “name five things…” It was all about context. What you pack to go... ›››

Category: Marketing | Mktg. Troubleshooting | Ramblings | biz dev tips & traps | business development | marketing troubleshooting

March 24, 2006

Go with the flow

- Mary's Blog

I’m currently reading Get Back in the Box : Innovation from the Inside Out (which I highly recommend to everyone who works for a living – from CEOs to corporate employess to sole proprietors). The author, Douglas Rushkoff, covers... ›››

Category: Marketing | Ramblings | biz dev tips & traps | marketing troubleshooting | mind candy & brain food

March 15, 2006

Why I’m A Corporate Refugee

- Mary's Blog

Kathy Sierra over at Creating Passionate Users, has done a great job of comparing and contrasting start-ups with corporations in her post, “Dignity is Deadly” She’s even nice enough to put it in chart form for those of us... ›››

Category: Ramblings | biz dev tips & traps | business development | entrepreneur | entrepreneur sanity check

March 13, 2006

Selling for Dummies

- Mary's Blog

Idea Guy Tom Peters has given us 111 Ridiculously Obvious Thoughts on Selling. (Free PDF in the link). Well, if they’re so obvious (duh) why do so many so-called sales experts (much less the rest of us) not do... ›››

Category: Ramblings | biz dev tips & traps | business development | sales

March 08, 2006

It’s a technical sale.

- Mary's Blog

I frequently hear this from technology companies when they’re looking to hire engineers as salespeople or marketers. Well, sure, one needs to understand the fundamentals, but many of the products (sorry, guys) really aren’t that complicated when you look... ›››

Category: Marketing | Mktg. Troubleshooting | Ramblings | biz dev tips & traps | business development | marketing troubleshooting

February 24, 2006

Of deals and dices

- Mary's Blog

This post over at Here comes the Blog, A dicey decision got my synapses to snapping. She’s writing about marriage and couples but her thoughts apply just as well to business relationships. Through the years, I’ve done any number... ›››

Category: Ramblings | biz dev tips & traps | business development | entrepreneur sanity check | strategic alliances

February 22, 2006

Our 'New' Design Economy

- Mary's Blog

Tom Peters recently posted about design (one of his top hot buttons) and the difficulty he had with his new HDTV. Cool box, way complicated functions (three controllers with 117 buttons). Which got me to thinking about a past... ›››

Category: Ramblings | biz dev tips & traps | business development | design

February 21, 2006

Is the Internet doomed?

- Mary's Blog

While some are obsessing about the “bloggers’ A-List” (Personally, I agree with Susan Getgood, “Bored now.”) – the freedom of the Internet is under attack; and, unlike the supposed attack on Christmas, this threat is very real. Broadband vendors... ›››

Category: Blogging | Ramblings | biz dev tips & traps | internet

February 20, 2006

Missing the point of blogs

- Mary's Blog

Slate is talking Twilight of the Blogs. Apparently, “blogs have peaked.” Well, sorry, Slate but you’re wrong. Like many others who are constantly analyzing blogs, the on-line pub just flat misses the point (and power) of blogging. It’s not... ›››

Category: Blogging | Marketing | Mktg. Troubleshooting | Ramblings | biz dev tips & traps | business development | marketing troubleshooting

February 16, 2006

Surviving (Thriving?) in our Wireless World

- Mary's Blog

It’s tremendously exciting to read CNET’s A showcase for all things wireless this morning. NVidia is continuing its development for sharper graphics on mobile phones and handhelds; progress continues on mobile television; global shipments of cell phones will climb... ›››

Category: Ramblings | Wireless | biz dev tips & traps | business development

February 14, 2006

'You can’t handle the truth!'

- Mary's Blog

As Jack snarled at Tommy boy in A Few Good Men. Well, okay, maybe you’re not the Nicholson fan that I am. But, this statement could also apply to many companies and non-profits of all sizes, from the top... ›››

Category: Ramblings | biz dev tips & traps | business development | business planning | entrepreneur sanity check

February 13, 2006

Tired of blah-blah seminars?

- Mary's Blog

Tired of juggling your schedule and/or driving all over for business seminars that are often little more than stale sales pitches? Well, my Real-World Roundtable is now a tele-seminar series, with extras including an e-letter and special pricing for... ›››

Category: Marketing | Mktg. Troubleshooting | Ramblings | biz dev tips & traps | business development | entrepreneur sanity check | marketing troubleshooting

February 10, 2006

Turning technology into a commodity

- Mary's Blog

Roxanne over at Bare Feet beat me to the punch in talking about a recent post by Tom Peters re a biz book. She makes excellent points re not only technology but the challenges of being a (and selling... ›››

Category: Ramblings | biz dev tips & traps | entrepreneur sanity check