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Jan

18

Two new blogs join the Marketing Hub!

Posted by Renee Hopkins Callahan

CoranteNetwork.gifI'd like to welcome the Corante Network's Marketing Hub's two newest member blogs -- Being Reasonable and The Brandbuilder Blog.

Being Reasonable is authored by Marc E. Babej, the president of strategy firm Reason inc. Marc holds degrees from Brown University (A.B.) and Columbia University (M.S., Journalism). He was a reporter for Forbes magazine before pursuing a career in advertising and branding at such firms as Deutsch Advertising, Kirshenbaum Bond & Partners, JWT and DMB&B. Tim Pollak is Marc's co-blogger at Being Reasonable. Tim is president of Sagaponack Associates, Inc., a marketing and management consultancy. He has a B.A. from Dartmouth and an M.B.A. from Columbia. He too has a background in advertising -- he has worked at Doyle Dane Bernbach and Young & Rubicam. He was also a political campaign consultant for six years.

The Brandbuilder Blog is authored by Olivier Blanchard. Olivier has worked on the client side in marketing and branding. But, he has no bio on his blog! So I'll get him to send me some info, and I'll add it to this post.

UPDATE 1/19 Here's more information on Olivier:

French-born Olivier is a brand strategist and marketing communications specialist now living in Greenville, SC. He is the founder of BrandBuilder, Inc., a marketing consultancy specializing in brand development, customer experience design and new media strategies. In his imaginary free time, Olivier is an avid triathlete, cyclist and marathoner. He co-founded the Tri To Cure children’s triathlon, a non-profit race which donates all of its proceeds to medical research and each year introduces kids of all ages to the fun world of endurance sports. He is also co-founder/managing partner of F360, which may very well be the most non-commercial professional photography and visual design studio in the South East. Through his BrandBuilder blog, Olivier explores the many complexities of the crucial relationship between customers and brands.

We welcome Being Reasonable and Brandbuilder to the Marketing Hub!

Category: Network

Jan

16

Back up now!

Posted by Renee Hopkins Callahan

We had a couple of days' worth of server indigestion last week, which caused a pause in posting here. We'll be catching up this week.

Meanwhile, it looks like all of the Corante Network contributors whose posts you see in the RSS feed at the bottom left have started off the New Year at full speed ahead!

Category: Network

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